Competitor Analysis! Know Your Competition Well Before You Plan Strategy

When you decide to build a product or any feature for an existing product, what is that you do to verify whether it already exists or not? Yes, Internet research! You start your search online to understand products that are already popular in the market, what are its features, how is it different from what…Read more Competitor Analysis! Know Your Competition Well Before You Plan Strategy

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Building a Business Model using Business Model Canvas – Why It Matters?

Why only a few products manage to survive after launch while most of the other products struggle to survive in the market? Every year companies launch new products with a belief that those products would disrupt the industry and become an overnight success. However, more than 50% of products fail within the first year and rejected by…Read more Building a Business Model using Business Model Canvas – Why It Matters?